Immortals Gaming Club has become the latest esports organization to sign a partnership agreement with social analytics firm Zoomph. As with previous deals, Zoomph will assist IGC in growing and measuring engagement across its social platforms, providing greater insight to partners and aiding in the development of activation strategy.
Already this year Zoomph has signed multiple partnerships in esports including Misfits Gaming Group and RESPAWN Products, and last year signed deals with Atlanta Esports Ventures and Team Liquid.
