Riot Games has hired Ryan Crosby as its new head of marketing and consumer products. Prior to joining Riot, Crosby worked in various marketing and public relations roles at Netflix, Hulu, Activision, Microsoft’s Xbox division, and En Masse Entertainment.
Crosby joins Shauna Spenley, another former Netflix executive who was hired in December by Riot to drive its new entertainment division.
He’ll work within that same division, helping develop and market consumer, music, animation, and film and television products for Riot IPs including League of Legends, Valorant, and Wild Rift.
