SkySports partners EA to use crowd noises from FIFA20. Live sports broadcaster Sky Sports is working with EA Sports to use crowd sounds from FIFA20 to bring to live “the vibrant atmosphere of Premier League clashes” in empty stadiums.
Given social distancing and embryonic plans to play behind closed doors in the wake of the coronavirus pandemic, broadcaster Sky Sports is looking for alternatives to help foster and maintain the lively atmosphere that is found missing in empty stadiums.
“With live sport on hold for over two months, we’ve spent a lot of time thinking about how we broadcast in new ways to bring fans together, even if they can’t meet up to watch the match,” said Sky Sports managing director Rob Webster.
“We want Sky Sports viewers to still feel it all and have the best possible viewing experience – even if they can’t be in the stadiums or watch with their family and friends,” Webster added.