SeanieMac Gross Profit Up 95% In Fourth Quarter

Independent Irish gaming company SeanieMac International has targeted further growth after posting a 95% increase in gross profit on a quarter-to-quarter basis for the final three months of 2013.

The firm recorded a gross profit of $162,577 (€119,542) for the most recent quarter, a significant increase on the $83,021 achieved in the third quarter.

SeanieMac also said that the amounts staked during the fourth quarter amounted to approximately $2 million, a growth of 72% on the $1.2 million recorded in the previous quarter. The total amount staked in December amounted to $847,380.

The fourth-quarter results meant that SeanieMac ended the year on an annual run rate of more than $10.2 million.

“SeanieMac has shown month over month growth in total bets for every month since the initial launch of our gaming website ‘Seaniemac.com’ in April 2013,” SeanieMac’s chief executive officer, Sean McEniff, said

“Since our launch in April 2013 we have registered over 6,800 users, processed over 71,000 bets, had a total turnover of over $3.4 million and generated over $251,000 in gross profit.”

Despite the achievements over the past year, McEniff is now keen for the firm to grow further and establish more partnerships in the process.

“SeanieMac is very pleased with this strong start to our business operations, but we remain focused and aware that we have a lot of work to do to grow our business in the months and years ahead,” he added.

“Our goal is to be substantially larger in the number of users as well as revenue at the end of 2014 than we are today.

“We will continue to evaluate all of our marketing initiatives in television, print, radio, PPC and digital media to determine the best allocations for returns on our marketing dollars.

“We are also formulating the next evolution in our online platform and product offering.”

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