MADMONQ, a company that created the first health and performance gaming supplement with extraordinary nutritional benefits specifically tailored for gamers’ needs, has today announced a €500,000 seed round with participation from poker star, Bertrand “ElkY” Grospellier; popular Twitch streamer, Lex Veldhuis; popular content creator, entrepreneur, and author Radek “sterakdary” Starý; top-level manager Lukáš “lastgameblitz” Křítek, AdRock Ventures; and entrepreneur Vojta Roček. The funding will be used to raise awareness around the need to prioritize health in gaming, new product development, scaling the team, and paving the way for Series A round, planned for late 2021.
Founded in 2017, MADMONQ is on a mission to make sure every gamer gives health the same amount of attention they give to their hardware setup by 2030. The MADMONQ® flagship product is a chewable tablet that packs organic caffeine, tea extracts, non-essential amino acids, adaptogenic herbs, and other nutrient-dense ingredients like Spectra which packs nutrients from 29 herbs, plants, and fruits. The supplement provides better immediate performance benefits in terms of focus, energy, and reaction time; boosts long-term health by supporting memory, eye health, and metabolism; and provides a better ability to adapt to stress.
As a successfully bootstrapped company, MADMONQ achieved seven-figure revenue in 2020 and has been profitable since its inception.
“At MADMONQ, we envision a world where health and performance is a priority—not an afterthought. Although the supplement market alone is worth at least $100BN+, esports players and gamers are largely neglected and have yet received nutritional supplements tailored to meet their unique needs. Gaming is a grueling and physically demanding activity and, like traditional athletes, gamers need fuel that supports endurance, mental clarity, and overall health. With this funding, we can continue providing supplements with world-renowned ingredients while also helping gamers to develop habits, tools, and routines that will level up their performance,” commented Michal Noga, MADMONQ Founder and CEO.
“MADMONQ has incredible brand loyalty, with the most passionate gamers even tattooing the logo on their bodies. Their unconventional approach to making health a priority in the industry is unlike anything I have ever seen. This combined with the fact that the company has already proven itself to be profitable made investing an easy decision,” commented Bertrand “ElkY” Grospellier.
