Inspired Gaming Strikes 1960Bet Deal

Server-based gaming specialist Inspired Gaming has agreed a deal to become the exclusive supplier of virtual sports to Nigerian sportsbetting operator 1960Bet.

Under the deal, Inspired will supply premium virtual sports content to 1960Bet’s betting shops as well as its online and mobile betting platforms 1960bet.ng, 1960bet.ng/mobile and betland.com.

Such content will include virtual horseracing, virtual football and virtual greyhound racing.

Inspired’s current portfolio includes nine virtual sports and four high-frequency games.

“This deal with 1960Bet is indicative of the ongoing global expansion of our virtual sports products and we’re delighted to be working with 1960Bet to boost their entertainment offering,” Inspired’s managing director of virtual sports, Steve Rogers, said.

“We have no doubt that our products will perform well with the large number of sports betting fans in Nigeria.”

Dotun Ajegbile, chief executive officer at 1960Bet, added, “We have been closely monitoring the growing success of virtual sports and have evaluated all the products available to operators.

“Inspired has a proven track record of delivering the most compelling product range and the highest income levels and we are very excited about being able to offer this world leading product to our customers.”  

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