Boyd Gaming and FanDuel join forces to develop online and mobile sports betting and gaming across the US.
Boyd Gaming Corporation and FanDuel Group, two powerhouses of the US gambling industry, have announced a strategic partnership to develop sports betting and online gaming across the United States.
After its latest two acquisitions, Nevada-based Boyd Gaming will operate 29 casinos across 10 states, giving it a formidable presence across America. With Boyd Gaming’s market-access agreement with MGM Resorts International, which is also included in the agreement, Boyd will have access in 15 states.
FanDuel, a subsidiary of Paddy Power Betfair plc, has 8 million customers and a presence in 45 states, making it the largest sports destination in the country.
The agreement, which is still subject to state law and regulatory approvals, will see Boyd Gaming leverage FanDuel Group’s technology and services to operate Boyd Gaming-branded mobile and online sports betting and gaming services.
Meanwhile FanDuel will operate mobile and online sports betting and gaming services under it’s branding, in states where Boyd Gaming is licensed.
Keith Smith, President and CEO of Boyd Gaming said:
“Through this partnership, Boyd Gaming and FanDuel Group will be in excellent position to successfully capitalize as sports betting and online gaming expand across the country,
“By joining forces with FanDuel’s nationally-known brand, as well as their considerable technical expertise and resources, we will be positioned to build market-leading sports-betting and online gaming operations in each state as they move forward with these new forms of entertainment. We will also see immediate benefits from our cross-marketing agreement with FanDuel, introducing millions of FanDuel customers to Boyd Gaming’s properties nationwide.”
Matt King, CEO of FanDuel Group added:
“With more than 40 years of experience, Boyd Gaming is a leader in the gaming and entertainment space, and a natural partner as we continue to build a leading position in the sports betting market,
“There is incredible momentum in the sports betting space and we look forward to partnering with Boyd Gaming to bring the FanDuel Sportsbook to more customers across the United States.”
The Boyd-FanDuel partnership will create a formidable force in US online and mobile sports betting and gaming, positioning the brands to take full advantage of opportunities as they emerge across the fast-developing US betting landscape.
