Esports tournament organizer BLAST Premier announced Thursday a long-term partnership with Denmark-based gaming chair maker L33T Gaming to become the “official chair partner” of the Counter-Strike: Global Offensive tournament series.
While BLAST Premier described the partnership as “long-term,” the length of the deal and financial details were not disclosed.
Under the terms of the deal, L33T will provide players and talent with gaming chairs across the season and will also offer product giveaways, collaborate on content creation, and will see its branding across the global tournament series.
In addition, the L33T E-Sport Pro Superior XL gaming chair will make its debut next week during the BLAST Premier Spring Showdown (April 13-18). BLAST and L33T also plan to collaborate on a co-branded gaming chair in the future.