Betgenius selected as sports book content partner for 888. 888 Holdings plc, one of the world’s leading providers of gaming and entertainment products, partnered with Betgenius to provide its sports book brand, 888sport, with comprehensive in-play and pre-match content globally.
Under the deal, Betgenius will provide data and pricing services for a variety of major sports and incorporate the automated same-game accumulator app, BetBuilder, from the supplier. They will also supply live football, tennis, basketball and volleyball pricing, with most of the in-play content powered by official data from over 300 sports competitions globally.
Guy Cohen, SVP Head of B2C at 888, said “We are delighted to partner with Betgenius and believe its flexible technology solution will enhance 888sport through high quality and wide-ranging in-play and pre-match data and content. We look forward to developing our relationship in the coming months.”
Jack Davison, Chief Commercial Officer at Genius Sports Group (parent company of Betgenius), said “As 888 takes further control of its sportsbook with the move to a new platform, offering the right content and trading strategy is a huge opportunity to differentiate in every market. It’s testament to the quality of official data and flexible technology that 888 has selected Betgenius to be part of that journey.”
[image: Unsplash Serge_k]
