Ireland-based online gaming group Betbright has teamed up with technology solutions provider Income Access to launch a new affiliate programme for its sportsbetting brand Betbright.com.
Under the partnership, Income Access’s software will be used to power the Betbright affiliate programme, which itself will be managed by Betbright’s team of affiliate managers.
The new programme offers affiliates a tiered revenue share commission structure. The percentage of net gaming revenue each affiliate receives will vary between 12.5% and 35%, depending on the number of new registering players the affiliate refers each month.
The Betbright.com website launched in 2012 under an Irish bookmaker’s licence and offers players a range of sportsbetting options.
To mark the launch of the new programme, the operator has unveiled a player promotion for the brand where affiliates can promote Betbright’s £20 Risk-Free Bet, which players can wager on any sports market on offer from the operator.
Additional affiliate-related promotions are due to be launched in the near future.
“Affiliates focused on the sportsbetting vertical are being offered an incredible opportunity in the combination of Income Access’ industry-leading affiliate software and Betbright’s brand and experienced team of affiliate managers,” Income Access’s chief executive officer, Nicky Senyard, said.