[image credit : Vodafone Giants]
Spanish esports organisation Vodafone Giants has become the first European esports brand to enter a global partnership with iconic sports brand Nike.
The partnership launches today (20th Jan.), with the release of a co-branded apparel collection, though at the time of writing no further details about the deal are currently known.
Nike is expanding its involvement in esports, having announced a significant deal with South Korean organisation T1 only last week. That will see the sports giant provide not just apparel, but also high-tech support for training facilities and programs.
The company also has multi-year agreements in place with LPL in China, and FURIA in Brazil.