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Ladbrokes Coral is a British betting and gambling company. It is based in London. It previously owned the Hilton hotel brand outside the United States, and was known as Hilton Group plc from 1999 to 2006. In November 2016, Ladbrokes acquired Gala Coral Group, and changed its name to Ladbrokes Coral.

The company was listed on the London Stock Exchange, and was a member of the FTSE 250 Index, until it was acquired by GVC Holdings in March 2018.

Majority of UK Bettors want Personal Freedom and Choice, Entain Study Shows

April 23, 2021

A total of 94% of British adults who bet at least once per month believe they should be free to decide how to spend their own time and money, a new study from Entain has found. The figure is an increase from...

Ladbrokes Sanctioned By ASA For Socially Irresponsible Ad

February 3, 2021

The Advertising Standards Authority (ASA) has upheld a complaint against a Ladbrokes advertisement, with the body ruling that the ad depicted gambling behavior that was socially irresponsible. The ad, seen o...

The Biggest Ever Fine Of Its Kind In NSW, Ladbrokes and Neds Were Convicted And Ordered To Pay $207,500

February 14, 2020

Ladbrokes and Neds were convicted and ordered to pay a total of $207,500 for offering illegal gambling inducements to NSW residents. Under current NSW law, wagering operators found guilty of promoting induce...

Ladbrokes Coral Looks For New Advertising Agency To Manage Both Brands

September 10, 2019

Major UK betting operator, GVC-owned Ladbrokes Coral is searching for a new advertising agency to work with both brands. Since the bookmakers merged in 2016, Ladbrokes and Coral have worked with different ...

Ladbrokes Gets In The Festive Spirit With Kempton Park Christmas Sponsorship

August 30, 2019

Ladbrokes has taken over from 32Red as the sponsor of the annual Kempton Park Racecourse Christmas Festival. Taking over from previous sponsor 32Red, the GVC-owned operator has signed a five-year agreement...

Ladbrokes, Coral & Gala To Offer Yggdrasil Slots

January 24, 2019

Yggdrasil enters agreement with GVC Holdings, the UK’s largest high street bookmaker, that will see its slots offered through Ladbrokes, Coral and Gala. Yggdrasil has entered an agreement with GVC Holdings...

GVC and MGM Aim To ‘Dominate’ US Betting

July 30, 2018

Ladbrokes owner GVC and US casino giant MGM Resorts said they expect to “dominate” the US sports betting market after announcing a $200m (£153m/€171m) joint venture. As MGM also announced a partnership with ...

GVC Completes Ladbrokes Coral Takeover

March 29, 2018

GVC has completed its acquisition of Ladbrokes Coral in a deal that could be worth £4bn (€4.49bn/$5.55bn). Ladbrokes Coral’s corporate site now redirects visitors to GVC’s homepage. 34 years after Ladbrokes...

Ladbrokes calls time on esports market

October 13, 2016

UK bookmaker Ladbrokes is believed to have stopped offering betting on esports. The vertical has been seen almost universally as a growth area within the betting industry, especially because of esports' popu...

BBH Clinches Ladbrokes Advertising Contract

January 17, 2014

UK bookmaker Ladbrokes has appointed advertising agency BBH London as its advertising partner with the aim of developing a new marketing strategy. The contract awarding follows a pitch progress instigated by...